New year, new outlook.
In line with its overall “Power to the She” mantra, this is all about personal “intentions” juxtaposed with gorgeous imagery. It's brought to life in the brand’s online gallery showcasing various intentions, along with product information, and other resources to help athletes propel their pursuits.
Personally, my intention would be to pull off the feat below, maybe not in 2013, but hopefully in my lifetime:
So, what’s your intention this year?